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When Shampoo is Not Enough and Sometimes, Too Much. Immediately improve the condition of your hair with the first use. This works like magic to improve the appearance of your hair by doing what clarifying shampoos cannot. Residue from hair care products, minerals in your water and the environment are left behind and begin to slowly build up on your hair and scalp. This can form a barrier that weighs hair down or causes dryness as moisturizers cannot penetrate to hydrate. This residue stays and grows on your scalp, clogging follicles and starving them of oxidation and nutrients, which can lead to hair loss and scalp issues such as itching, flaking, oiliness or fungus. This cleanser helps dissolve the barrier of residue on your hair, leaving hair soft and incredibly shiny. As it removes dulling residue, it closes the cuticles on each hair strand for hair that is manageable and sleek with more volume. Color safe and designed for all hair types, this cleanser is sulfate free to be gentle and non-irritating. After using it, you will find that your hair care products work better. Leaves hair feeling clean, silky soft and restored with more body and volume for improved color and radiance. No Alcohol -No Gluten -Handmade Fresh – Made in the USA – No Parabens – No Mineral Oil